Narratives can be powerful means of persuasion. Recent research has shown that narratives can change peopleĺs beliefs, attitudes, intentions, and even behavior. This raises the important question of how these effects are generated. In other words: what underlying mechanisms are responsible for persuasive effects of stories? Within this line of research, we aim to provide more insight into the possible mediating mechanisms of narrative persuasion.
De Graaf, A., Sanders, J., Beentjes, H., & Hoeken, H. (2007). De rol van identificatie in narratieve overtuiging. Tijdschrift voor Taalbeheersing, 29, 237-250.
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